Kat Sun
May 27, 2026
Table of contents
Table of contents
Not all AI models think alike and your publisher strategy shouldn't either.
In this quick-reference cheatsheet, Linkby breaks down how different LLMs surface different types of publishers, and what that means for your brand's AI visibility strategy.
Key Insights Covered
- Which publisher types drive the strongest signals for each AI model (Claude vs. ChatGPT vs. Gemini)
- How do develop a mixed publisher strategy to cover the full editorial graph
- How brands can use Linkby's network to build coverage with tiers of content — from specialist outlets to household-name media
