
With 800M+ weekly ChatGPT users, a 25% rise in AI shopping prompts, and 60% of Google searches ending without a click, the way brands are found and recommended is fundamentally changing. We now know that when editorial meets AI, brands get discovered.
In this guide, we break down how brands can harness the power of generative search to become the brands AI recommends. From understanding how LLMs surface product recommendations to building a 90-day editorial strategy, this guide explains how trusted editorial coverage translates directly into AI visibility, brand authority, and purchase intent.
Key Insights Covered
- How AI and LLMs are replacing traditional search as the primary product discovery channel - with purchase intent 9x higher than conventional search
- Why premium editorial content from credible publishers is the core signal that drives AI recommendations
- How Linkby's network of 400+ publishers delivers the scale of coverage needed to build undeniable brand authority
- The four content signals behind AI recommendations: training signal amplification, contextual relevance, entity recognition, and future-proofed discoverability
- Real brand outcomes, including top ChatGPT rankings for partners like No Pong, Absolute Collagen, and Banza

